The landscape of opportunity

Over $1 trillion.

That’s how much individual term life insurance is purchased every year. Nearly 4 million new policies a year. Over $8 trillion of individual term life insurance in force right now.*

*ACLI Tabulations of National Association of Insurance Commissioners (NAIC)

Yet, less than 2% are converted.

For clients, that means:

  • Trillions of dollars of lost coverage
  • Immeasurable lost opportunity

For you:

  • Billions of dollars of lost commissions

Why? Lots of reasons:

For clients:

  • Converting to permanent insurance is too expensive
  • They’re not aware of their options
  • They don’t know the value of what they have

For agents:

  • Too much effort, not enough payoff
  • Too difficult to bridge the gap
  • Might not know the value of current client list

That can all change, with minimal effort and Term Lifextender™


Next: Learn about the “life insurance gap”